The ProYard scheme is designed to support livery yard owners in the development and improvement of their businesses. The scheme is lead by Cheryl Johns, industry expert and consultant, who can help guide you through the ups and down of yard ownership and management.
Our support and mentoring sessions give you the opportunity for affordable and tailored one-to-one guidance for all practical and administrative aspects of running your yard. The service can provide tailored support and guidance to help you understand business sustainability and long term viability, client management and documentation, plus help develop all areas of practical and administrative management for the horses in your care, and the clients on your yard. Whether you want help with a specific issue, help developing or changing your business, or just ad-hoc support with running your yard then the support sessions can be a huge help.
The support is open to all, and is just as applicable to owners of riding schools or equestrian centres. Owning a yard can demand a difficult trio of business management, horse management and people management, and yard owners are unlikely to have experience or confidence in all three. Our support can help identify and improve areas of your business and to support and guide you through these changes and help point you in the right direction of useful resources and services.
A business mentor can help you develop your skills, refine your ideas, and determine the direction you want to take your business. Sometimes all that is needed to make good business decisions is a little confidence. Having the support of an industry expert who can help guide and reassure you can be invaluable whether your are setting up a new yard from scratch, or just want to implement changes to secure the future of your business.
Whilst you have generic business mentors readily offering their services, few will have such in depth knowledge of our industry, and Cheryl can draw upon her extensive experience and skills, as well as her in-depth industry knowledge to help yard owners work towards a sustainable and successful business. The mentorship and support packages offer a safe and supportive environment to develop your personal and business skills, and to gain a better understanding of your business.
Additionally, both independently and in conjunction with other equestrian associations and businesses, we hold regular webinars covering all aspects of yard management. Recordings of these are available on the dedicated Webinars page. If you’d like to attend our free webinars or receive recordings, then please ensure you follow LiveryList on
“Masterclass”
The “Masterclass” option gives a 45-minute one-to-one session by voice or video call to discuss, guide or problem solve on any aspect of running a yard. This could include, but not limited to, costings and finances, contracts, client management or marketing. Ideal for anyone looking to make changes to their business, or experiencing difficulties with any particular aspect, it can also be a useful overview for those considering opening an equestrian premises.
The cost of a “Masterclass” session is £65
(£45 for ABRS Members and those with Premium LiveryList Listings)
“Livery Yard Owners UK:
Discussions & Advice” Group
Our popular, dedicated yard owner Facebook Group is a friendly and supportive group of over 3500 livery yard owner across the UK. Established in 2016, the group offers discussions, advice, recommendations, news and industry features and articles, specific to yard management, and provides direct support from an industry leading expert, alongside easy links to numerous resources and guidance from reputable and reliable industry sources.
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